Just recently found out that TikTok has dethroned Facebook and has become the most downloaded app, leaving behind all the big players. With such fame, many businesses are including this video streaming app in their marketing strategies.
There are already many businesses that have established a strong mark on this platform as well, encouraging others to do the same. Even if you are a startup, TikTok has many tools to help you grow your audience.
Even though TikTok has not been there for a very long time, but the success it has gained is matchless and extremely admirable. Keep it in mind that becoming TikTok famous is not an overnight process. It takes constant efforts and consistent posting to gain popularity and more followers.
If you want to grow your TikTok account easily and organically, stay tuned with us as we present you with a guide to follow. With these useful tips, you can get better visibility among your audience and, hence, better chances to grow.
Create High-Quality and Unique Content
It’s always recommended to post one video per day, but don’t make it a compulsion. People usually post junk in order to gain more followers which is not a healthy practice at all.
You need to create top-notch content without compromising the quality of your videos. Before you create a video for TikTok, make sure that all the necessary elements are accurately placed such as camera, LED lights, background, etc. Make sure that the area you choose to record a video is calm with no noise from the surroundings.
Cross-promote Your TikTok Content
Whenever you create a TikTok video, share it on your other social media accounts as well. It will give more exposure to your TikTok content and give more visibility to it. The more you share your content on your social media accounts, the better chances you get to grow on TikTok.
Fake engagement means nothing
Usually people fall for ‘fake followers’ and ‘fake engagement’ in order to gain fame quickly. Keep it in mind that there exists no such thing.
The progress comes with consistent efforts and creative ideas and not with fake bots. TikTok Algorithm is very sharp and does not favor any engagement that looks forged. Organic traffic might work slowly but produces long-term effects.
Keep Yourself Updated About the Trends
It is very important to stay updated about the new trends. Following trends is crucial to gaining an audience and keeping your TikTok Profile updated.
Also, the trending videos attract TikTok Algorithm and improve the visibility of a profile. To know what is trending, keep checking the ‘For You’ page because that is the right place where you can find a plethora of multiple rising trends.
Know Your Audience
It’s always important to find out the interests of your audience and what they are expecting from you. Do not ignore your audience; always remember why they had followed you.
Your content must revolve around their interest, likes, and dislikes. You can experiment with different types of videos to give your audience some variety.
Hashtags Always Bring Exposure
Relevant hashtags are very important for a video to pop up in a feed. There are trend-driven hashtags and there are business-related ones.
Whatever niche you’re in, follow the popular and relevant hashtags. For example; if your account is all about food, you can use famous hashtags related to it such as #food #foodie, #foodlove, #foodhub, etc.
Know when your audience is the most active
To engage with a wider audience, you must figure out the time when they are active the most. When you observe the statistics, you will find out when your audience is more active and has an immediate response time.
There are various other factors that must be considered when you are posting on TikTok such as time zone, location, etc. With a TikTok Pro account, you get to know the analytics which helps you choose the right time to post.
Start a New Challenge
It’s a good idea if you are taking part in TikTok challenges started by others but it’s even better if you start a challenge by your own. If you get lucky, this challenge might get noticed by any big TikTok influencer who will take part in this challenge and tag you as well. This is how your account gets noticed and your content gets more views.
With constant efforts and careful execution, growing a TikTok account is not a tough job. Being the most popular app these days, TikTok is a nice place to grow a business and grab the audience.
We hope that you find these tips useful towards how to grow on TikTok. Keep experimenting with new things and entertain your followers with something new more often. There are lots of tools and tactics available out there at TikTok which can help you create fun videos.
So which tip do you find most interesting and practical? Let us know in the comments section below.